Masterpass, developed by Turkish engineers, will be developed by Masterpass Teknoloji Hizmetleri A.Ş. in the coming period. will continue its activities under its umbrella.
Global payment technologies company Mastercard‘s investments in Turkey, which it positions as the management center of its Eastern European operations, continue to increase. As an indication of long-term commitment to the country, Masterpass, the digital payment solution developed by Turkish engineers and exported to the region, started its growth journey under the name “Masterpass Teknoloji Hizmetleri A.Ş.” will continue under its umbrella.
Established to improve digital payment technologies and user experience in Turkey, Masterpass Technology Services Inc. will continue to bring many innovative services to its users under the Masterpass brand, as always.
“OUR INVESTMENTS IN THE TURKISH MARKET ARE AN INDICATION OF OUR BELIEF AND COMMITMENT TO THE GROWTH POTENTIAL HERE”
Mastercard Turkey and Azerbaijan General Manager Avşar Gürdal said, “As Mastercard, we are determined to offer innovative payment solutions that will facilitate the daily lives of our users and to continue our leadership in e-commerce payments. Our investments in Turkey, positioned as an innovation center for Mastercard, symbolize our belief in the potential of our country and our long-term commitment to our stakeholders. The reason why Masterpass, which today covers one-third of the total e-commerce transactions in Turkey, has become so widespread is that it provides the safest, fastest and smoothest payment experience. “We will continue to offer innovative products that will make the lives of 40 million Masterpass users even easier.” said.
THE DRIVING FORCE OF DIGITAL COMMERCE: MASTERPASS
Mastercard EEMEA Masterpass Product Leader and Masterpass Technology Services Inc. Board Member Mithat Perköz made the following statements: “Our country is the largest e-commerce market in the Mastercard Eastern Europe, Middle East and Africa region. With our new company formation, Masterpass will continue to grow faster than ever and offer new features. We will not only consolidate Masterpass’s place in Turkey, but also continue to export our technology to other countries in our region as a concrete and meaningful contribution to our country’s vision of becoming a financial center. Masterpass, which we have already launched in Azerbaijan, will soon be available in Kazakhstan. “We aim to cover our entire region in the ongoing period.”
ONE OF EVERY THREE PAYMENTS IS MADE THROUGH MASTERPASS
By 2024, Masterpass has reached 40 million registered unique users, 75 million registered cards and more than 4 thousand member businesses. In e-commerce, one in every three payments is made via Masterpass. Masterpass, which has become widespread throughout the region with the solutions developed by Turkish engineers, draws attention with its success in the sector.
Masterpass serves as a platform developed by Mastercard that offers safe, fast and easy digital payment solutions to its users. While it provides safe and fast payment for purchases with card storage technology, it also allows users to collect their card information in one place.